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{{Infobox company
| name = Sentry Insurance
| logo = Sentry insurance logo16.png
| logo_size = 250px
| type = [[Mutual company|Mutual]]
| foundation = 1904
| location = [[Stevens Point, Wisconsin]], [[United States|USA]]
| key_people = [[Pete McPartland]], President & CEO<ref name="2013 Annual Report"/>
| num_employees = 4,500
|industry = [[Insurance]] & [[Finance]]
| homepage = [http://www.sentry.com/ sentry.com]
}}

'''Sentry Insurance''' is a [[mutual insurance]] company specializing in business insurance. The company’s home office is in [[Stevens Point, Wisconsin]], where about half the company’s approximately 4,500 employees are located. Sentry offers [[property insurance|property]] and [[casualty insurance|casualty]] insurance, [[workers' compensation]], [[life insurance]], and other business insurance, as well as non-insurance products like [[Annuity (American)|annuities]] and [[Retirement plans in the United States|retirement]] programs. Sentry provides specialized insurance programs to customers in specific industries as well as very large companies with complex risk.<ref name=PCGazetteMarch16>{{cite news |title=Sentry gives largest gift in UWSP history for new major |first=Nathanael |last=Enwald |date=March 9, 2016 |work=Portage County Gazette |url=http://www.pcgazette.com/Content/Home/Home/Article/Sentry-Insurance-gives-largest-gift-in-UWSP-history-for-new-major-/-2/-2/604 }}</ref><ref name=StevensPtJourSept14>{{cite news |title=Sentry Insurance looms large locally, nationally |first=Nathan |last=Vine |date=September 17, 2014 |work=Stevens Point Journal|url=http://www.stevenspointjournal.com/story/money/companies/pride/2014/09/15/sentry-insurance-thrive-central-wisconsin-stevens-point/15671113/ }}</ref><ref name=InsurJourMarch14>{{cite news |title=Sentry Insurance to Provide DriveCam Program to Transportation Clients |date=March 14, 2014 |work=Insurance Journal |url=http://www.insurancejournal.com/news/national/2014/03/14/323393.htm }}</ref>

Sentry is one of the nation’s largest mutual insurance companies. As of December 31, 2014, the company has assets of more than $14 billion and a policyholder surplus of over $4.1 billion. Sentry was rated A+ by [[A.M. Best]], the insurance industry’s leading rating authority, as of 2015. In 2017, Sentry Insurance was ranked 720 on the [[Fortune 1000]] list of companies.<ref>{{Cite web|url=http://fortune.com/fortune500/sentry-insurance-group/|title=Sentry Insurance Group|website=Fortune|language=en-US|access-date=2017-10-23}}</ref>

==History==

[[File:Hardware Mutual Insurance Company Building.jpg|thumb|200px|left|The [[Hardware Mutual Insurance Companies Building]] in Stevens Point, Wisconsin.]]
Sentry Insurance was founded in 1904 by members of the Wisconsin Retail Hardware Association, now the Midwest Hardware Association, to provide insurance for its members in the hardware industry. Its headquarters for many years was the [[Hardware Mutual Insurance Companies Building]], built in 1922 and now listed on the [[National Register of Historic Places listings in Portage County, Wisconsin|National Register of Historic Places]]. Though supplanted by a new headquarters in 1977,<ref>http://www.uwsp.edu/cnr-ap/schmeeckle/Pages/about/history.aspx</ref> the historic building is still in use by the company today.

The company also owns its own [[golf course]], SentryWorld, which opened in 1982.<ref name="Gary">{{cite web|url=http://www.jsonline.com/blogs/sports/278996691.html|title='New' SentryWorld recaptures old glory ... and then some|last=D'Amato|first=Gary|date=October 13, 2014|work=Journal-Sentinel|accessdate=24 February 2015}}</ref> Designed by [[Robert Trent Jones, Jr.]], it is regarded as a "destination golf course".<ref name = "Gary" /><ref>http://www.jsonline.com/blogs/sports/179333261.html</ref>

* In 2015, Sentry entered an affiliation agreement with Hortica Insurance & Employee Benefits, adding a new line of business specializing in providing insurance and benefit programs to retail florists and related companies.<ref name=InsuranceJournalJuly15>{{cite news |title=Hortica Now a Member of Wisconsin’s Sentry Insurance Group |date=July 7, 2015 |work=Insurance Journal |url=http://www.insurancejournal.com/news/midwest/2015/07/07/374057.htm }}</ref>
* In 2014, Sentry purchased Anchor Management General Agency, establishing entry into the management general agency distribution model.<ref name=JourSent14>{{cite news |title=Sentry to buy Alabama insurance agency |first=Paul |last=Gores |date=February 20, 2014 |work=Journal Sentinel |url=http://www.jsonline.com/business/sentry-insurance-to-buy-alabama-agency-b99210255z1-246402891.html }}</ref>
* Also in 2014, Sentry began supplying its transportation clients with DriveCam in-car cameras.<ref>{{cite news|url=http://www.insurancejournal.com/news/national/2014/03/14/323393.htm|title=Sentry Insurance to Provide DriveCam Program to Transportation Clients|date=March 14, 2014|work=Insurance Journal|accessdate=24 February 2015}}</ref>
* In 2013, Sentry released a mobile version of its risk management portal.<ref>{{cite news|url=http://www.insurancetech.com/interview-inside-sentrys-digital-interactive-team/d/d-id/1314808?|title=Interview: Inside Sentry's Digital Interactive Team|last=Golia|first=Nathan|date=October 11, 2013|work=Insurance & Technology|publisher=Information Week|accessdate=24 February 2015}}</ref>
* In March, 2012, Sentry Insurance named Pete McPartland CEO. He previously had served as president and chief operating officer.<ref>http://www.insurancejournal.com/news/national/2012/03/01/237677.htm</ref> In September, 2012, Sentry Insurance laid off 27 office workers and 144 home-based agents as it restructured its strategy for selling personal line policies. It launched a new independent agency, Point Insurance, to serve policyholders in central Wisconsin and offer Sentry products as well as those of other companies. The company subsequently received a 2013 Stakeholder Team Accomplishment Recognition™ (STAR) award from Demotech, Inc. for its operating results in 2012. The national award was based upon multiple financial measures; Demotech reviewed 2,736 property and casualty carriers, and Sentry was one of two companies in the Near National company classification to receive its top rating.<ref>http://www.insurancejournal.com/news/midwest/2012/09/09/262357.htm</ref><ref name=BizJournals13>{{cite news |title=Sentry Insurance a Mutual Company Awarded 2013 Stakeholder Team Accomplishment Recognition Award |date=November 26, 2013 |work=Property Casualty 360 |url=http://www.bizjournals.com/milwaukee/prnewswire/press_releases/Wisconsin/2013/11/26/CL24563 }}</ref><ref name=WMTV12>{{cite news |title=Sentry Insurance Cuts Office Jobs, Agents |date=September 7, 2012 |work=WMTV |url=http://www.nbc15.com/news/state/headlines/Sentry-Insurance-Cuts-Office-Jobs-Agents-168898566.html?site=mobile }}</ref>

==Logo==
Sentry rebranded in 2016.<ref name=StevensPtJournalAug2016>{{cite news |title=Sentry Insurance rebrands, unveils new logo |first=Nathan |last=Vine |date=August 8, 2016 |work=Stevens Point Journal |url=http://www.stevenspointjournal.com/story/news/local/2016/08/08/sentry-insurance-rebrands-unveils-new-logo/88389538/ }}</ref> A new Sentry word mark includes a symbol made up of two stylized single quote quotation marks paired up into a circle, reminiscent of the yin and yang symbol, representing two sides of a conversation. The negative space between the quote marks takes on the shape of an S.<ref>http://www.underconsideration.com/brandnew/archives/follow_up_new_identity_for_sentry_by_futurebrand.php#.WDyUZcuV4Yh</ref>
The company's previous logo was a [[Minutemen|Minuteman]] image based on a sculpture of [[John Parker (captain)|Capt. John Parker]] located in [[Lexington, Massachusetts]].

==Operations==
As of December 31, 2013, Sentry had assets of $13.2 billion<ref name="2013 Annual Report">{{cite web | last = | first = | authorlink = | coauthors = | title =2013 Annual Report | work = | publisher = | date = | url = https://www.sentry.com/AnnualReport/AnnualReport-2013.pdf| format = | doi = | accessdate = 2015-02-16}}</ref> and a policyholder surplus of $4.1 billion.<ref name="2013 Annual Report"/> The Sentry Group of Companies serves more than 1.1 million policyholders. The company offers [[Life Insurance|life]], [[Health Insurance|group health]], [[Auto insurance|auto]], and other [[Property insurance|property/casualty]] lines. Sentry's property and casualty companies are rated A+ by [[A. M. Best]].<ref name="AMBestRating">{{cite web | last = | first = | authorlink = | coauthors = | title = Rating Page | work = | publisher = | date = | url = http://www3.ambest.com/ratings/FullProfile.asp?BL=0&amb=2466&AltNum=18262466&AltSrc=4
| format = | doi = | accessdate = 2011-11-08}}</ref> The Sentry group of companies includes Dairyland, Peak Property and Casualty, Viking Insurance Company of Wisconsin, and about a dozen others.<ref name=PropCas16>{{cite news |title=Google to terminate google compare |first=Melissa |last=Hillebrand |date=February 23, 2016 |work=Property Casualty 360 |url=http://www.propertycasualty360.com/2016/02/23/google-to-terminate-google-compare?slreturn=1461796692 }}</ref><ref name=NerdWallet16>{{cite news |title=Dairyland Insurance: A complete guide |first=Juan |last=Castillo |date=April 6, 2016 |work=Nerd Wallet |url=https://www.nerdwallet.com/blog/insurance/dairyland-insurance-review/ }}</ref><ref name=InsurJour05>{{cite news |title=Royal & Sun Alliance Agrees to Sell Viking Insurance to Sentry Insurance |date=July 29, 2005 |work=Insurance Journal |url=http://www.insurancejournal.com/news/southeast/2005/07/29/57737.htm }}</ref><ref name=InsurJour16>{{cite news |title=6 North Carolina Residents Accused of Staging Car Accident
|first= |last= |date=April 1, 2016 |work=Insurance Journal |url=http://www.insurancejournal.com/news/southeast/2016/04/01/403928.htm }}</ref>

==Corporate Philanthropy==
Sentry Insurance supports a variety of nonprofits and educational institutions, both through employee donations and volunteerism, and through its Sentry Foundation.

===Employee initiatives===
Employees in the headquarters and other offices in Stevens Point, Wisconsin, have raised funds and volunteered for a number of local nonprofits. Highlights of their activities include raising the bulk of a $1 million donation for a United Way campaign in Portage County (location of Stevens Point) in 2015 and collecting and donating more than 2,600 food and household items to local food pantries in December 2015.
<ref name=PCoGazette15>{{cite news |title=Sentry employees make donations through teamwork exercise |date=December 31, 2015 |work=Portage County Gazette |url=http://www.pcgazette.com/Content/Default/Hometown/Article/Sentry-employees-make-donations-through-teamwork-exercise-/-3/3/222 }}</ref><ref name=PCGazetteDec15>{{cite news |title=United Way sets record amount |first=Gene |last=Kemmeter |date=December 3, 2015 |work=Portage County Gazette |url=http://www.pcgazette.com/Content/Home/Home/Article/United-Way-sets-record-campaign-amount/-2/-2/152 }}</ref><ref name=PCGaz16>{{cite news |title=United Way honors individuals, organizations for support during 2015 campaign |date=February 12, 2016 |work=Portage County Gazette |url=http://www.pcgazette.com/Content/Home/Home/Article/United-Way-honors-individuals-organizations-for-support-during-2015-campaign/-2/-2/480 }}</ref>

===Sentry Insurance Foundation===
The Sentry Insurance Foundation, a private grantmaking foundation in Stevens Point, Wisconsin, was established in 1995. It disbursed $3.7 million in grants in 2014. The foundation made grants of more than $7 million in technology to classrooms in Portage County, Wisconsin, between 2008 and 2015. It awarded a $4 million grant to the University of Wisconsin-Stevens Point in 2016 to fund a data analytics major.<ref name=FindTheCompany>{{cite web |title=Sentry Insurance Foundation Inc. |work=Find The Company |url=http://nonprofits.findthecompany.com/l/508720/Sentry-Insurance-Foundation-Inc }}</ref><ref name=StevensPtJour16>{{cite news |title=Sentry donation funds UWSP data major
|first=Sari |last=Lesk |date=March 8, 2016 |work=Stevens Point Journal |url=http://www.stevenspointjournal.com/story/news/education/2016/03/08/sentry-donation-funds-uwsp-data-major/81473038/0 }}</ref><ref name=PC0GazetteMarch16>{{cite news |title=Sentry gives largest gift in UWSP history for new major
|first=Nathanael |last=Enwald |date=March 9, 2016 |work=Portage County Gazette |url=http://www.pcgazette.com/Content/Home/Home/Article/Sentry-gives-largest-gift-in-UWSP-history-for-new-major-/-2/-2/604 }}</ref>

==See also==
* [[List of United States insurance companies]]

==References==
{{reflist}}

==External links==
{{Commons category}}
* [http://www.Sentry.com Official web site]

[[Category:Mutual insurance companies]]
[[Category:Insurance companies of the United States]]
[[Category:Companies based in Wisconsin]]
[[Category:Stevens Point, Wisconsin]]
[[Category:Mutual insurance companies of the United States]]

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